What we do
RESEARCH. STRATEGY. MEDIA.
From market research to advancement strategy to production of video, digital, and print communications vehicles, Brand IQ offers a full suite of marketing services to meet institutions where they are, whether it's developing a brand from the ground up or breathing new life into an existing one.
Research
Research
Brand Awareness & Perception Surveys Focus Groups Depth Interviews Geoanalytics Studies Competitor Analysis & Environmental Scan Concept Testing Surveys Town Hall Sessions
Strategy
Brand Messaging Platforms
Brand Launch Campaigns
Brand Marketing Plans
Enrollment Management Strategy
Communications Audits
Development & Alumni Relations Communications Plans
Athletic Program Strategy & Execution
Media
MEDIA
HD Video Production Motion Graphic Design Responsive Design Enterprise Websites Microsites Mobile Apps Brand Manuals Print Publications Visual Identity Programs Media Buying Plans & Advertising Services